Swarovski Releases New Colors for Viral Yankees Cap Collab: How to Buy

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The Yankees’ season ends on September 27th of this year. Until then, catch a ball game at iconic fields from Yankee Stadium to Fenway Park to Oriole Park. Cheer on Ben Rice, nibble on pastrami fries, and dress for the day in a way that combines sport and style.

To help with the latter, Swarovski and sports apparel brand ’47 have released a four-piece collection of officially licensed Yankees baseball caps. It’s an elevated version of the instantly recognizable interlocking “NY” logo. 100 or more Clear, precision-cut crystal. Apparently, when sparkles and baseball meet, sparks (ahem, home runs) fly.

Interestingly, this non-negotiable streetwear piece first hit the world in 2023, in light blue, dark blue, pink, and marshmallow colors, all retailing for $150. Swarovski’s Creator’s Lab is a collaborative platform where leading lifestyle, fashion and design labels can reinterpret their hero products with Swarovski’s signature touch. Past Creators Lab alumni include Loop, Oakley, Off-White, and more.

And while this original Swarovski x ’47 x New York Yankees cap turned heads only in its navy blue hue at Swarovski’s Fifth Avenue flagship store (and was sold on swarovski.com), card-carrying, all-around Bleacher Creatures Club members will be happy to know they have more options than ever here.

“This four-piece Yankees collection captures the sparkle of Swarovski crystals while emphasizing ’47’s best-selling silhouette, the Clean Up. These two iconic brands do what they do best: create the best products through premium craftsmanship and design,” said Eric Smolin, ’47’s director of lifestyle and collaborations.

No matter which hue you’ve successfully incorporated, need some outside-the-box styling inspiration for your new purchase?A number of celebrities have been sporting Yankees headcovers in recent years. Kendall Jenner is definitely doing model work by pairing a cap with a blazer, crisp button-up pants, and boxer shorts. Hailey Bieber opts for a fashion equation of minimalist The Row sandals, leather jackets, and sweatpants for her high and low moments. And Rihanna is getting a little snarky (because… of course).

A-listers living in the city, and even those who spend most of their time on the opposite coast, have come to think of Yankees hats as some kind of status symbol. It has previously been adopted by fashion houses such as Ralph Lauren, Todd Snyder, and even Gucci for this very reason.

From baguette cuts to round crystal embellishments, we argue that Swarovski pieces are some of the most exclusive. Co-branding is subtly embroidered on the side. Garment-washed cotton twill fabric. And a true fit. According to Swarovski, the release “fuses sporting tradition and savoir-faire with effortless charm.” We couldn’t have said it better ourselves.

If history is any indication, something this tasty won’t stay on online shelves for long. especially during summer sports season. Buy now from Swarovski or the ’47 website. Note that the statement marshmallow color is only available in the former.

Swarovski enthusiasts on social media aren’t taking notes, except for a very specific question: “Make me a Knicks cap, too.”

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meet the author

Stacia Datskowska Senior Commerce Writer at WWD. Previously, she worked as an assistant digital editor at ELLE DECOR, covering all things luxury, culture, and lifestyle through the lens of design. Over the past five years, her byline has appeared in USA Today, the Baltimore Sun, Teen Vogue, the Boston Globe, Food & Wine, and more. Before joining ELLE DECOR, Datskowska learned the ins and outs of e-commerce at Mashable, where she tested products, wrote about big sales events, and curated roundups for gift guides. She graduated from New York University with a bachelor’s degree in journalism and international relations. Datskowska regularly reports on fresh collaborations at the intersection of fashion and sports, and how to buy them online.