Ralph Lauren is Men’s Spring 2027 However, the brand still seems to be mentally stuck somewhere near Lake Como. At least that’s what a mahogany speedboat sitting on dry land suggests. The design team appears to have stumbled upon a book about 1920s Lake Como and Italian businessmen and their love of racing rituals, with bibliography featured throughout half the show. In the world of Ralph Lauren, a menswear runway with just one collection can seem boring. The Purple Label are established European men whose wealth is best expressed through restraint in fashion and who occasionally disappear into fashion. His younger cousin Polo, who is still attending an Ivy League university somewhere in America, respects him but insists on being more outgoing. Or so his palette and layers suggest.
“When I started designing menswear, my inspiration came from collegiate style and the ease and tradition of gentleman athletes. It was about individuality and camaraderie, and the timeless style that they created uniquely. “I loved the antiquity, the craftsmanship, the easy-going personality, the eclectic mystique, and the practicality mixed with romantic sophistication,” said Lauren’s purple-ink show notes, which were placed on a bench in the courtyard, convenient for guests like Coleman. Spot Domingo, Lewis Hamilton, and Tom Hiddlestone. Also in conversation with him is John Lasay, Senior Brand Creative Director for Men’s Polo, Purple Label, RLX and Kids Polo.
That dialogue looks very different in the two lines. The Purple Label guy is sophisticated, but still finds ways to disrupt his sartorial style. Sometimes it’s something small, like fisherman’s sandals or a bandana tied loosely around your neck. There are also more purposeful utility jackets, sometimes with hand-stitched sashiko, which have traveled to Japan to meet sashiko gals and returned to Italy to settle on their final form. He seems to be especially enjoying the jackets on the runway. One is embroidered with Ralph Lauren’s Como Speed ​​Club, a fictional organization built on research about the 1920s Lake Como boat race and its highly-dressed participants.
Polo, on the other hand, focuses on ensuring playfulness on the runway. It starts with color, which is flashy and statement-making, often paired with what would be considered a neutral, even if it’s clearly not. Take, for example, an orange pufferfish that sits on camouflage pants and can go blind if you stare at it too long. This is a reinterpretation of what Lauren wore in Montauk decades ago. Elsewhere, Madras refuses to settle in one place. When it’s not occupying a full look, it can be peeked out from a blazer, tucked under or over a jacket, or transformed into a windbreaker, collar, or even a bag. The range is always buzzing with loose-fitting trousers, cricket jackets, rugby shirts, Edwardian neckwear, patchwork details and gingham. The cousins ​​keep their distance, but Hanamichi doesn’t seem to notice.
Source: Our Culture – ourculturemag.com
