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Amazon Prime Day is back in October – officially under the “Prime Big Days Day” moniker – and with that, there are many deals on brand new sneakers.
Among the top offers this week, footwear and fashion is up to 50% off Crocs, Gola and Steve Madden shoes and up to 40% off Gap and New Balance. We also discovered rare discounts on luxury brands from Karl Lagerfeld to Franco Cert and Coach, along with kicks from Nike, Adidas and Reebok.
What are footwear? Really Is this Prime Day worth it? This is everything you need to know.
When is Prime Big Deal Day?
Amazon’s October Prime Day event will actually be held for two days this year from October 7th to 8th, 2025. It means 48 hours of access Millions of deals Each site goes beyond clothing, footwear, accessories, and more.
Anyone can view transactions on Amazon.com, but the best offers online booked for Amazon Prime members. Are you a Prime member? Get a 30-day free trial here and use it to buy Prime Day Markdown for October. The free trial also provides access to Amazon’s free 2-day shipping, Prime Video content, unlimited music streaming on Amazon Music, and more.
What are the best Prime Day Footwear deals?
From high tops to heels, we rounded up some of the best Prime Day Shoes deals of October to shop this week. Many of these are limited time offers here for a short period of time and then forever gone, so you’ll want to act fast.
Note: The product is in stock and the prices were accurate at the time of publication of this article.
Cole Haan Stassi shoes
Prices up to the date of publication of this article: $68.20
These Cole Haan women’s loafers are sold out quickly thanks to their preppy styling and generous 41% discount. I love this color block style, which sells for just $68, but Amazon has Cole Haan loafers online for just $50. For more information about Cole Haan Prime Day, click here.
Adidas Women’s Bravada 2.0 Platform Sneakers
Prices up to the date of publication of this article: $29.74
Amazon has dropped rare discounts on the majority of Adidas’ stock, including these white platform sneakers. Other Adidas deals include savings on tops, tracksuits, pants and accessories. For more information, please click here.
New Balange Dynasoft Nergize Sport V2 sneakers
Prices up to the date of publication of this article: $36.73
You can also sell these new balanced sneakers during Prime Day. They get a $10 discount on everyone, but Prime members get an extra savings and cut the price down to just $36.
New Balance Men’s 608 V5 Cross Trainer
Prices up to the date of publication of this article: $50.67
These new balanced sneakers for men play the trend of thick “daddy shoes” and only $50 for a limited time. At the time of writing, there are still several sizes and colors.
Karl Lagerfeld Paris Londyn Lug Sole Chelsea Boot
Prices up to the date of publication of this article: $57.49
These Karl Lagerfeld boots feature a thick lug sole paired with a refined Chelsea silhouette and are available for sale at 68% off (as in the publication in this article).
Drop Avery Square Toe Two Strap High Heel Sandals
Prices up to the date of publication of this article: $21.96
Drops are the basis of Amazon’s in-house brand height, and these simple strap heels sell for just $20.
Naturaliser Women’s Abbey Heel Sandals
Prices up to the date of publication of this article: $64.99
You can also step up the heels of these naturalizers with sling back straps and open pee platforms. Naturalizer is known for its comfortable footwear, and the brand says that these shoes have a “contour+” technology to relieve foot fatigue and pain.
Sorel out n about slip-on wedge boots
Prices up to the date of publication of this article: $72
Get ready for cold temperatures with this popular Sorel Ankle Boot. The suede boots are made from waterproof material and molded wedge heels. The soft EVA footbed makes it easy to wear these all day long, rain and snow.
Vans Women’s Brooklyn LS Low Top Sneakers
Prices up to the date of publication of this article: $45.50
Classic Van Sneakers are under $50 during Prime Day, making it the perfect time to steal these everyday kicks.
Vans Men’s Usher Slip-on Shoes
Prices up to the date of publication of this article: $46.70
Van sneakers are also available for sale for men. Like these slip-ons, it’s under $50.
Nike Air Max Nuaxis Shoes
Prices up to the date of publication of this article: $65.10
Nike sneakers often don’t have much Prime Day discounts, so bestseller deals like these Air Max Kicks are worth taking advantage of.
Nike Men’s Run Run Swift 3 Road Running Shoes
Prices up to the date of publication of this article: $69.99
Amazon offers nearly 20% off Nike running shoes. These Nike Run Swift Shoes are bestsellers and Amazon says this is the lowest price for the season. I also like the Nike Quest running shoes that sell for $65 here.
Reebok unisex LT coat shoes
Prices up to the date of publication of this article: $48.80
These unisex Reebok coat shoes are over 50% off online. They come in multiple colorways, but we like this “vintage chalk” repetition.
Reebok Unisex Adult Club C High Top Sneakers
Prices up to the date of publication of this article: $21.50
The cheapest Reebok shoes you’ll find on Prime Day are these “Club C” high-top sneakers. They are available in multiple colorways and unisex sizing.
Camper van men’s sneakers
Prices up to the date of publication of this article: $47.60
It’s worth a whopping 70% off these timeless sneakers, as campers from Spain-based shoe brands rarely sell their products.
Ugg Men’s Tasman Shroud Zip Shoe
Prices up to the date of publication of this article: $42.50
Ugg now has Buzzy Collaborations featuring the likes of Post Malone and New Apparel releases, but footwear is still the name of the game. Ugg continues to release Buzzy New Silhouettes, like this Tasman Shoe, for 67% off.
Koolaburra by Ugg Women’s Burree Platform Slipper
Prices up to the date of publication of this article: $55.93
Another cozy Ugg Style: These platform slippers are finished in the iconic “chestnut” suede colorway and come with an ultra-soft faux fur lining. We love the woven details and the 1.75-inch EVA sole, which adds comfort and height.
Guessing men’s chesley fashion boots
Prices up to the date of publication of this article: $33.20
Get a leather look while being environmentally friendly with these guess boots, made from realistic vegan leather and boasting memory foam cushioned insoles. For just $30, they’re certified stolen.
Merrell Women’s Moab 3 Waterproof Hiking Boots
Prices up to the date of publication of this article: $77.42
Women’s hiking boots are also available for sale, such as Merrell. Amazon offers this “Moab 3” model discount to everyone at $95, but Prime members can hook them up with a 48% discount for $77.
Amazon Essentials Women’s Tall Heel Boots
Prices up to the date of publication of this article: $39.92
Women’s boots are also available. Made from rich maroon vegan leather, like these tall Amazon Essentials. Sizes are sold quickly here, so we recommend jumping to this.
Soda “Rodeo” Ladies Knee High Western Cowboy Boots
Prices up to the date of publication of this article: $24.99
This is not a drill. The cowboy boots shown in the photo are 50% off Prime Day. These western style boots feature stitched details and pointy toes. Bonus points? They are supported by a strong 4.2 star rating (out of five) from online reviewers.
CROCS Classic Platform Clog
Prices up to the date of publication of this article: $36.95
At Prime Big Deal, pick up alligators with color choices for just $36. Amazon has sizing for sale for men and women (and children)! )
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Meet the author
Tim Chan He is Penske Media’s Vice President of Commercial Transactions and oversees fashion, lifestyle and shopping coverage of marquee brands such as Rolling Stone, Billboard, The Hollywood Reporter, Variety and WWD. Previously, Chan was Rolling Stone’s first-ever lifestyle editor, covering everything that went through fashion, culture and entertainment lenses. In addition to PMC, his long-standing bylines have appeared in L’Uomo Vogue, Vogue Italia, Vogue Korea, ID and more. Chang also consults many fashion brands and advises them on media and marketing strategies. He graduated from Columbia University with a Masters degree in Journalism.
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