Summerween, the shopping trend that combines summer and Halloween, may have started as a fictional holiday in the cartoon series “Gravity Falls,” but they were onto something. The characters on the show love Halloween so much that they decided to celebrate it in the middle of the hottest time of the year. And the concept quickly gained traction, becoming a favorite seasonal shopping moment for lovers of Halloween, fall, and all things cozy.
For some people, the only spooky thing about this time of year is seeing Halloween decorations pop up when you go shopping for pool toys and sunscreen in mid-July. For some, one look at the orange spider-decorated coffee mugs and pumpkin-shaped decorations on the shelf fills some with glee and anticipation.
including retailers anthropology, bath & body works, disney store, ikea, michaels Catering to the needs of the latter group, Halloween collection drops arrive as early as mid-summer. And not only is it already generating a lot of buzz on social media, but it’s also likely to generate big sales. According to a recent RetailMeNot survey of more than 1,000 U.S. adults, 70% of consumers plan to purchase fall or Halloween items by September.
Whether you’ve got a case of Shopee and want to shop for Halloween now and save it until October, or you’re planning to use Anthro Ghost Cups for your iced coffee in August, we’ve rounded up the best products from the Halloween/Summer Vienna collection on sale now. Read below to find out exactly how to find the best price available and combine coupons, cashback, and offers to save even more so you can get the most value from every purchase.
Best Summer Vienna Collection
| retailer | Ideal for these people | Best storage method |
| anthropology | Chic Halloween decorations, drinkware and home goods | Cashback + Potential Coupon Code + AnthroPerks |
| Bath & Body Works | Halloween candles, fragrances and beauty products | Cashback + Potential Coupon Codes + Rewards Program |
| disney store | Halloween toys, character costumes, kids gifts | Cashback + potential coupon code |
| ikea | Budget-friendly Halloween decorations and spooky home items | Join the IKEA family and get special offers and discount opportunities |
| michaels | Affordable Halloween Decorations, Crafts, and DIY Supplies | Huge discounts with coupons and point programs |
What Halloween collections are currently on sale?
anthropology
Warning: You’ll be tempted to add almost everything in Anthropologie’s adorable Halloween collection to your cart. Themed glasses are perfect for iced pumpkin spice lattes just by placing them.
Cashback: Up to 5% cashback
Price range: $9 to $578
Bath & Body Works
I love pumpkin scented candles any time of the year, but clearly I’m not alone. Bath & Body Works’ Halloween collection is always a fan favorite and often sells out before Halloween. In addition to candles, you’ll find body creams and fragrance mists in scents like Vampire Blood (red berries, jasmine, and plums) and Spooky Popcorn (cauldron popcorn, butter, and sea salt).
Cashback: Up to 5% cashback
Price range: $1.95 to $275
disney store
The Disney Store has Halloween-themed toys for little ones and big kids, as well as character costumes for kids who want to practice their trick-or-treating skills at home this summer. According to the website, the collection will be “soon to be a necropolis,” so stay tuned for more information.
Cashback: 1% cashback
Price range: $5.98 to $900
ikea
IKEA’s Halloween decorations are calling on you to host a Summer Vienna patio party. You can find everything you need, including jack-o-lantern pendants for lamps, small ghost string lights, and Halloween-shaped cookie cutters, and almost everything is under $20.
Price range: $1.49 – $24.99
michaels
If you’re running out of fun crafts to do with your kids over the summer holidays, you might want to consider starting making some spooky decorations this year. In addition to scary and fun creations for pads, Michael’s also carries a variety of Halloween-inspired craft kits for kids and fabrics for older kids to practice their sewing skills. Maybe you’ll make your own costumes this year!?
Price range: $0.99 to $2,500
Frequently Asked Questions about Summer Vienna
What is Summer Vienna?
As the name suggests, Summerween is a combination of Halloween and summer. Similar to “Galentine’s Day” on February 13th, which comes from the television series “Parks and Recreation,” Summerween’s origins date back to the 2012 animated series “Gravity Falls.” The idea of releasing spooky decorations and Halloween-inspired apparel in the middle of summer continues to gain momentum year after year. According to our research, the number one reason people buy Halloween decorations before October 31st is because they enjoy fall and the cozy Halloween aesthetic.
Why do brands release Halloween collections so early?
Brands are releasing Halloween collections earlier this year to meet growing consumer demand for these cozy seasonal products and expand the pre-Halloween shopping window. Launching earlier in the year gives you more time to sell and reduces the risk of being left with seasonal inventory after Halloween.
When will the Coach Halloween Collection be available?
Coach’s Halloween collection is expected to be released around the end of September. Last year, Coach launched its Halloween collection on September 25, 2025. In the meantime, you can buy last year’s Coach Halloween collection on resale sites like Poshmark and eBay.
When will The Home Depot’s Skelly drop?
Skelly, Home Depot’s popular 12-foot-tall skeleton, tends to hit stores and online around early August, along with the rest of Home Depot’s Halloween collection. stay tuned!
Can I buy the Halloween collection on sale?
The only downside to purchasing these Summerween collections is that since it’s the beginning of the holiday, these items haven’t been discounted yet. Speaking of seasonal drops, timing is important. However, there is no need to wait until the end of October for approval. shop with confidence and Know how much you’ll actually pay.
Easily turn your savings into a strategy to make better purchasing decisions and shop smarter, not just cheaper. Follow these steps to save on your Summer Vienna purchases:
1. Download the RetailMeNot app and browser extension.
We handle cashback opportunities and coupon codes so you can see the actual final price before you buy. All you have to do is choose a black cat or goblin print blanket.
2. Participate in retailer rewards programs
Yes, you may receive additional emails, but you will also earn reward points and receive discount codes.
3. Check the clearance section
The Halloween collections featured above are new for this year, but you may come across clearance items from last year.
Cheers to Summer Vienna! Along with iced coffee and matcha glasses with black cats, ghosts, and witches on them, of course.
Summerween is here: Where you can shop (and save) on early Halloween collections appeared first on The Real Deal on RetailMeNot.
Source: The Real Deal by RetailMeNot – www.retailmenot.com
