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GenZStyle > Blog > Fashion > Why You NEED to Take the State of Plus Size Fashion Survey
Fashion

Why You NEED to Take the State of Plus Size Fashion Survey

GenZStyle
Last updated: December 25, 2024 9:22 pm
By GenZStyle
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7 Min Read
Why You NEED to Take the State of Plus Size Fashion Survey
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Women, fashionistas, beauties and lovers of curves come together because we have to talk about something big. I’m not just talking about our amazing wardrobe or unmatched self-confidence. I’m talking about the first time ever. Plus size fashion research — A historic collaboration curvaceous fashionista and plus model magazine. That’s right, two powerhouses in plus-size media are teaming up to cause some good trouble. We need your voice to enable it.

This is the reality. Brands, designers and retailers have missed the mark. Sure, we’ve seen some progress here and there, but let’s be honest, there’s still a lot of work to be done in the plus size fashion industry. From inconsistent sizing to lackluster presentation (hello, where’s the diversity?), it’s time to close the gap between ours. want And what they give us. And guess what? You hold the key to making that happen.

What is this study about plus size fashion about?

It’s simple. We want you, the amazing plus size community, to spill the beans. Tell us what’s working, what’s not working, what’s missing in the plus size fashion world. From your shopping habits to your feelings about expression, This survey We cover everything.

But the important thing to remember is that this is not just a survey. It’s movement. It’s about creating a roadmap for the future of plus-size fashion, straight from the people who know it best: you. Because no one knows our needs better than those who live this life every day. Spoiler alert: There’s no one there.

“Joining forces with Marie Denney and The Curvy Fashionistas feels like a full-circle moment, as two people who have dedicated their careers to advocating for inclusivity and equity in the plus-size fashion industry. As a woman of color, this collaboration is much more than just a project, it’s a movement. Together, we celebrate the power of community and drive real change in how plus-size consumers are seen, heard, and served. It’s a rewrite, and I couldn’t be more honored to work with Marie to make this change happen.”

Madeline Jones, Plus Model Magazine Editor-in-Chief

why your voice matters

For too long, brands have operated blindfolded, thinking they were “doing enough” for us. (Newsflash: They don’t.) They don’t have the data. They have no insight. And honey, they certainly don’t have range. This is where you come in. By participating in this Plus Size Fashion Survey, you’re not only sharing your opinion, you’re also sounding a much-needed wake-up call in the industry.

Imagine this: A world where brands can finally make it happen. Your favorite store sells the style you want in the size you need. Where marketing campaigns actually represent the incredible diversity of our community. Sounds like a dream, right? Yes, dreams can become reality by speaking out loud.

via GIPHY

Why this study is different

To be honest, this is no ordinary investigation. This is the first time two of the biggest voices in plus size media have teamed up to make history. When we say history, we mean it. of Results of a survey on the current state of plus size fashion It will reach its climax for the first time in history. Current status report on plus size fashionit is expected to peak in 2025 and then decline.

We don’t stop there. This report includes not only me, but also Plus model mug EIC, Madeline JonesBut we also have plus-size marketing and fashion industry professionals who are just as passionate about driving change as we are. We hold a mirror up to the industry and say: “This is what the community wants, what are we going to do about it?

via GIPHY

what is it for you?

Besides the satisfaction of knowing you’re helping to reshape the future of fashion? Ah, the chance to amplify your voice on a massive scale. And don’t forget about bragging rights. Years from now, when plus size fashion reaches its golden age, you’ll be able to say, “I helped make it happen.” How about flex?

via GIPHY

So, are you in?

The survey only takes about 7 minutes, which is less time than scrolling through disappointingly sized products from your favorite brand. And every reaction counts. Every comment, critique, and idea brings us closer to a world where plus size fashion is everything we deserve and more.

Let’s do it, fam. Let’s show the world that the plus size community is a force to be reckoned with. Let’s make some good trouble. Demand better. Together we don’t just make noise, we make a difference. are you ready? Let’s go make history.

Cheeky aside: Don’t forget to share this survey with your staff. The more voices there are, the greater the impact. Let’s climb this to the top, baby!

  • Marie Denny

    Marie Denney is the founder and editor-in-chief of The Curvy Fashionista, a digital plus size media platform. With over 11 years of retail and management experience and an MBA in Marketing, Marie is often sought after for her industry knowledge, marketing expertise, and knowledge of the ins and outs of plus-size fashion.

    View all posts

Contents
What is this study about plus size fashion about?why your voice mattersWhy this study is differentwhat is it for you?So, are you in?

Source: The Curvy Fashionista – thecurvyfashionista.com

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