There really is no such thing as the beauty of Paris. I know, I know – Classic Americans that romanticize France. But there’s a reason people have long been hooked on the “French Girl” face beat. It’s timeless, but in recent years, Paris-based aestheticians manage to feel fresh. Sophie Carbon Li It will tell you. “French makeup has experienced a subtle but powerful evolution,” she shares. “It’s not just the minimalist aesthetic we knew in the early 2010s anymore, thanks to multicultural influences and voices. aya nakamuraheading towards a more inclusive and expressive standard of beauty. What we’re looking at now is something like French Makeup 2.0. It balances classic ease with modern boldness. ”
And of course there is the coveted je ne sais quoi. The beauty of France is as in the heart as its lineup of cream blush and red lipstick. “There’s a coincidence,” adds the French makeup artist. Violet CeratFounder of , violette_fr. “People always ask how to look easier. I usually only see the only way to look easier is Become Easy. That’s really the secret. The bathroom is 5 minutes, 50 minutes. ”
To help us all streamline our routine to that five minute mark (or close enough to that), we have the chicest Parisian natives I know (Serrat, Carbonari, and Rougée Founder Jeanne Damas) To share essential tips for 2025. Scroll before the techniques and products these French women swear by.
1. Start with simple and gentle skin care
As for the basic layer (which you get to in just an hour), the biggest rule is that your skin should look like this: skin– And it all starts with a focus on skincare. Of course, everyone looks different depending on your main concerns and goals, but in general, the French prefer to keep it simple and super hy. Damas exchanges her creamy SPF 50 with traditional moisturizers to streamline her routine even more. “It makes my skin fresh, protected and radiant,” she says.
Meanwhile, Carborli tacks several more steps (she is, after all, the aesthetician in the room!). Still, her regimen is relatively naked bone: “With beautiful skin, I’ll start with [the] Rohto Mentholatum Hada Labo Gokujyun Premium Lotion Deeply hydrate. I’ll follow Normal niacinamide serum To relieve inflammation and to my trust S serum Before applying makeup,” she shares.

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Daily Protective SPF 50 Sunscreen
2. Thin and lightweight base – always
As you can probably guess, the French girl’s makeup includes a very minimal base. Think of a light skin tone or a strategic touch of concealer. “There’s no primer. It’s rarely the foundation. That’s too many steps for us. We like a bit of concealer where we need it,” Cerat says. Carborli praises Merit color SPF “For lightweight and skin finishes” Damas prefers a concealer-only approach. “I love looking at the skin rather than hiding it. It’s breathable and should never feel heavy,” she shares.
3. Skip the contours but be generous with bronzer
Carbonari, Serrat and Damas all agree. French women usually have no contours. “The outlines are not large in France. It is considered too heavy,” adds Damas. However, bronzer is my beloved staple food. Bonne Minecaution “Serrat”. “It’s just a sweep with a large brush all over your face. It’s not thought out too well. ”

4. Blushing cannot be negotiated. Highlighter? sometimes.
A romantic and natural flash very French code. “If you invest in one product for the French look, it should give you a good blush,” declares Carbonari. Feel free to choose any kind of blush you love, but cream or liquid formulations that you can blend in at your fingertips tend to feel more comfortable (and therefore very French). Apply for Apple on your cheeks and advise Serato to “waken” your function.
When it comes to highlighters, it’s more of a “good thing to have” than something that is impossible to negotiate. If you use it, Carbonari encourages you to apply intentionally: “Because of a bright skin-like glow on your cheekbones, nose bridges, or even your eyelids,” she suggests.

5. Eye makeup is alive or completely naked
There are several variations when using eye makeup. Some prefer dirty, live eyeliner moments, pops of colour (but never paired with bold lips), or anything on the lid. If you want to play your eyes, make sure there’s nothing that looks perfect. “I use a black or charcoal pencil near the eyelash line and mix it with my fingers to soften the look,” Carbonli says of her own living liner technology. “If you want to add some pop, I might use a bit of pink lipstick on the outer corners or under the eyes.
From there, smooth mascara is always an option. Damas rocks bare eyelashes most days. “It just curls your lashes. It lasts all day long and gives you a fresh, open look,” she points out.

6. Keep your brows natural
All three women I spoke to were only frowned and brow gel. “We like eyebrows that look natural but beautiful,” Cerat says of the soft French girl’s brows. Simple brush-up techniques keep you in good care without sacrificing natural brow shape. “It opens your eyes right away and gives it structure without overdoing it,” adds Dama.
7. I just bite regardless of the color of my lips
Finally, we have elusive, coveted French lips. Like eye makeup, you can be as bold or minimal as you like. After all, French women love strong red. If you are going on the Crimson route, follow the “just bite” technique. Bouche Morduein French. Tap the lipstick with your fingertips (Damas’s preferred application), or follow Serrat’s quick tutorial: layer of lip balm, suck it up with tissue and add a little lipstick on top. (she Bisou Balm The aim is to replicate this technique in one streamlined product. ) Use your fingertips to blur the edges, making them feel even more lively.
“For neutral lips, that’s the same idea. I didn’t do anything,” adds Serato. “A small balm, perhaps a swipe of a color that taps with your finger. It should look easy.

Faster tips and important details
Product recordings and routines aside, I asked Dama, Carbon Li and Serato to share the “rules” of their top French beauty and keep them in mind while creating an effortless look. Of course, makeup is intended to be fun, personal and experiential. The word “rules” makes it a bit harsh, but think of the following as some fast fire guidelines, namely the manifesto of French beauty.
- Choose one feature to enhance it. “The main ‘rule’ is to highlight it, not hide it,” says Carbonari. “We’ll focus on strengthening the parts of your face that you love most. Maybe it’s your cheekbones, your lips, or your eyes.”
- Make sure nothing is perfect: That said, the feature you are focusing on is still a bit of a “undoing” feel. According to Serato, “It’s all about natural, fresh skin. What we call ‘naked’. Technically, a bit Bouche Mordue (just bitten lips), bushy brows, perhaps a touch of colour in the eyes – but never at once. There is a proverb: Les Yeux ou La Bouche. It’s either the eyes or the lips, and it’s by no means both. ”
- Emphasizing individuality: “We’ll focus on what’s unique about you: your freckles, your natural lip shape, your skin glow when you’re healthy,” says Damas. “And it always blends in well.”
- Start late: “Squeeze the product lightly,” advises Damas. Look, it’s always easier to add it easier than stealing pigment. Therefore, start as needed and accumulate strength. Carbanari agrees: “Always reassuring your application. It should feel lively, not labor,” she says.
- No makeup is your goal: “I don’t want to show the ‘how’ behind our beauty,” Serato said. “If someone says ‘nice outlines’, that’s not a compliment in our world.en pleine forme. ‘That’s the goal. “Damas agrees: “You shouldn’t necessarily be able to say you’re wearing makeup,” she says. There are always more things. ”
- Don’t let trends sweep you away: “We don’t really follow trends. It’s about what suits you, not something new or popular. Makeup should never wear you,” adds Serato. “And when we get bold, for example, with red lips, everything else is very minimal.”
Source: Latest from Who What Wear – www.whowhatwear.com

























