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GenZStyle > Blog > Shopping > Save the Dates: What to Buy in April
Shopping

Save the Dates: What to Buy in April

GenZStyle
Last updated: April 1, 2026 4:03 pm
By GenZStyle
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Save the Dates: What to Buy in April
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April may not come to mind when you think of the busiest shopping month, but there’s a lot of money you can save. Plus, since it’s tax season, you can find thoughtful ways to use your refund instead of spending it all at once. From spring clothes to Mother’s Day gifts, we have exciting categories you can’t wait to start shopping.

Contents
Top sales and sales information for AprilThe 5 smartest things to buy this April1. Photography services (Average discount rate: 46% off)2. Health & Beauty (Average discount rate: 29% off)3. Tax software (Average discount rate: 24% off)4. Spring items (Average discount rate: 21% off)5. Home & Garden (Average discount: 16% off)

To help you maximize your savings, we’ve added our top sales to the interactive calendar above so you don’t miss out on any great deals. Click to shop each sale directly or save reminders to your calendar for easy access later. Additionally, we used internal discount data to calculate the average discount shoppers can expect this month. Read below to learn more about our top deals, brands and shopping categories.


Top sales and sales information for April

  • Easter Sunday Sale: Take your time and enjoy our Easter giveaways and deals.
  • Sephora savings event: Restock your favorites or try new ones at low prices during this big sale! The sale will run in-store and online from April 10th to 20th.
  • PacSun RMN Limited: Update your spring lineup with an exclusive 20% off through April 4th at PacSun.
  • VistaPrint promo code: Use code VistaPrint to bring your ideas to life with $20 off orders of $100 or more.
  • Extra 15% off at Adidas: Use our code to refresh your activewear and everyday essentials for less.
  • 20% off your next Valvoline visit: Get 20% off your next Valvoline visit and get your car ready for the upcoming season!


The 5 smartest things to buy this April

1. Photography services (Average discount rate: 46% off)

It’s time to go to the store for Mother’s Day! You can save money by waking up early. Great value photo gifts will be available from mid-April to late April. This gives you the perfect time to create your custom gift and have it shipped in plenty of time before your special holiday.

Check out the following brands for your photo gift needs.

  • shutterfly
  • minted.com
  • snap fish
  • vista print
  • cvsphoto

2. Health & Beauty (Average discount rate: 29% off)

Did you know that April is one of the best months to find beauty deals? Take advantage of all your favorites while still being affordable. Be sure to add Sephora’s spring events to your personal calendar so you don’t forget to shop. You can also find great deals on other favorites listed below.

We love beauty products from the following brands:

  • CVS
  • Ulta
  • sally beauty
  • L’Occitane
  • tart cosmetics

3. Tax software (Average discount rate: 24% off)

Tax day is around the middle of this month, so if you haven’t filed your tax return yet in April, now is the time to get to work. Don’t sweat! Many tax preparation brands are on sale right now, so you can get the help you need to file smoothly at a great price.

Check out our tax prep sales for the following brands:

  • turbo tax
  • tax law
  • H&R Block
  • tax slayer

4. Spring items (Average discount rate: 21% off)

Near the end of this month, spring styles will be hitting stores, making room for summer fashion. Take advantage of this shift to give your wardrobe a seasonal refresh. Many of the items that came out of my savings are probably perfect for the summer season as well. After Easter this year on April 5th, Easter fashion will be on sale, including floral dresses and pastel-colored items. You can also find great deals on children’s clothing with Easter designs such as rabbits and chicks.

Save on wardrobe upgrades with these brands:

  • puma
  • Levi’s
  • adidas
  • pretty little thing
  • carters

5. Home & Garden (Average discount: 16% off)

April is considered the spring Black Friday season, as retailers hold seasonal sales. Look for discounts on all things outdoor, including patio furniture, outdoor rugs, and of course gardening essentials. Get your backyard in perfect condition so you can enjoy the lovely warm weather.

Here are some home and garden retailers we recommend.

  • home depot
  • at home
  • Macy’s
  • ace hardware
  • bed bath & beyond

The post Save the Date: What to Buy in April appeared first on The Real Deal on RetailMeNot.

Source: The Real Deal by RetailMeNot – www.retailmenot.com

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