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Reading: I Tried tarte’s New Shape Tape Blur Concealer Before It Hit the Market, and I’m Obsessed
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GenZStyle > Blog > Shopping > I Tried tarte’s New Shape Tape Blur Concealer Before It Hit the Market, and I’m Obsessed
Shopping

I Tried tarte’s New Shape Tape Blur Concealer Before It Hit the Market, and I’m Obsessed

GenZStyle
Last updated: March 21, 2025 7:04 am
By GenZStyle
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5 Min Read
I Tried tarte’s New Shape Tape Blur Concealer Before It Hit the Market, and I’m Obsessed
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In the beauty world, there is a selection of products that have reached the “Icon” status, with Tarte’s Shape Tape Concealer being one of them. Concealer is known for its full coverage, bright ability, and the fact that it keeps it looking “fresh” to the skin (aka, it becomes like a cake over time or does not settle on wrinkles). It is actually very popular, so according to the brand, it is sold every 4 seconds. Considering how many people say it’s their go-to concealer, I don’t doubt that statistic!

Contents
Tarte Shape Tape Blur Concealer StickRetailmenot Deal AlertAll the reasons why I love the new tart shape tape blurry concealer stickVery easy to apply and blendConstructionabilityThe benefits of skin care

Image: ulta

price: $32 for tart

Shop now at the tart


Like many others, this Tarte product is an eye concealer under my eyes. I’ve been using it every day for years, so when I heard that Tarte was releasing a new format for the cult’s favorite product, the Shape Tape Blur Concealer, I was intrigued. it is just As a beauty writer, the brand that hit the beauty shelf (March 7 to be precise) sent me the product to be tested in advance.


Tarte Shape Tape Blur Concealer Stick

New tart shape tape blurry concealer stick product image
Image: ulta

price: $29 for tart

Shop now at the tart


🚨 Retailmenot Deal Alert 🚨

Teachers, first responders, medical professionals and military members can earn 40% of their purchases using this tart coupon code. All other shoppers get 20% off if they spend more than $100 on this promo code.

Get up to 40% off with Tarte

Also, if you are a Retailmenot account holder (you can join for free!), you will earn 7% cashback when you purchase.

Earn 7% cashback with tarts

For reference, this product is also available at Ulta. If you want to shop at Ulta, know that you can still earn some savings with us. Ulta always offers customers some kind of coupon or promo code, so check out the Ulta page to see if your order is eligible.

Additionally, as part of the cashback boost event, Until March 23rd Earn 8% cashback at beauty retailers. When doing so, make sure your RetailMenot account is signed!

Earn 8% cashback with Ulta


All the reasons why I love the new tart shape tape blurry concealer stick


Very easy to apply and blend

The red-haired person smiles as he lifts up a small container of makeup. They wear striped lavender sweaters over a green shirt and have pink nails. The door and light switch will appear in the background.

The stick foam on the product allows for easy swiping of the new concealer, which is super creamy and really slips on the skin. The creamy consistency makes the blend look good.

In my days using Blur Concealer, I tried to apply it with the new Blur Concealer Brush, already in the armory, with a variety of brushes and brands. And wow, do you love how the shape of the brush diamonds can easily reach and blend easily into the inner corners of the eye and under the eyelashes below?

People with red hair apply makeup under their eyes using a hexagonal tool labeled tart. They wear purple and black striped sweaters over a light green shirt. The background is a neutral room.

price: $30 for tart

Shop now at the tart

I usually use shape tape 1.0 concealer under the eyes to hide dark circles, but then I have another concealer on top of the red spots and scratches. That’s definitely not the case for a new formula! You can use it anywhere on the face where you need concealer and I like how it blends and covers in any area.


Constructionability

People with red hair use sticks to apply makeup to their face. They wear striped sweaters and paint their nails. The background is a neutral room with partially visible doors.

One major difference between the two forms is the construction possibilities of Blur Concealer. The original format is full coverage and does not offer many “wiggle rooms” while working, but the blurred version is medium coverage and can be applied further if necessary. I love having coverage flexibility and, because of the construction possibilities of butter, if you choose, you can even use it as a basis!


The benefits of skin care

Another big pro? The formula contains avocado and macadamia oil, hyaluronic acid, vitamin E and licorice roots, so there are skincare benefits from makeup. What’s more, the name’s promotion is thanks to diamond powder, which reflects the light that gives us the blurry thing we all want.


Shop now at the tart

Shop now at Ulta


I tried Tarte’s new Shape Tape Blue Concealer before it was on the market, but it first came out on Retailmenot’s Real Deal.

Source: The Real Deal by RetailMeNot – www.retailmenot.com

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