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Best Hair Color Kits and Accessories to Buy at Ulta
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Traditionally, there are two main reasons why you might want to radically change your hairstyle. Either you’re having a mental breakdown or spring is just around the corner. This is the perfect excuse to give both your wardrobe and your mane a long overdue upgrade. But just this Sunday, another surprising basis for a full-fledged “do lisette” surfaced as all the celebs who stunned on the red carpet at the 98th Academy Awards showed off shiny, healthy hair and even sported brand new hair colors.
For example, Mikey Madison chose the shade “Sultry Brunette” with the help of colorist Jacob Schwartz. The master artist layered cool, neutral tones to create an appealing depth while focusing on the hair around the face to improve structure. Sarah Pidgeon, on the other hand, has a “Bessette blonde” shade on her head, which is her “signature,” according to a press release.[d] A soft, brightened base with the warmth of creamy gold is balanced by delicate neutral ribbons that keep the blonde sophisticated. ”
Blonde was also the name of the game for stars like Nikki Glaser, Amelia DiMoldenburg, and Alix Earle that night, with blondes embracing different color iterations from strawberry to honey and wowing fans with beauty refreshes to match their jaw-dropping gowns.
Mikey Madison attends the 2026 Vanity Fair Oscar Party on March 15, 2026. For this occasion, she debuted a hair shade dubbed “Sultry Brunette” by her colorist.
Provided by: Steve Granitz/Getty Images
If you’re interested in going the DIY route while giving yourself a whole new look instead of spending hundreds at a salon, we have great news for you. Today only, get paid when you buy the best hair color kit online even lessUlta’s generous 21 Days of Beauty event will reveal unprecedented 50% off deals on makeup, skin care, and hair care every day.
that’s right. Save a whopping 50% on hair dye essentials like semi-permanent hair color formulas and root touch-up kits. Which brands are at the forefront of these unprecedented thefts? None other than Madison Reed is a luxury beauty label founded in 2013 that prides itself on providing at-home, salon-quality hair solutions that are completely free of harmful substances such as ammonia, phthalates, SLS, and titanium dioxide.
Get discounts on two best-selling shopping essentials right now They are Madison Reed’s Root Perfection Root Touch Up Kit and ColorWonder Demi-Permanent Hair Color. Just know that literally 50 percent off discounts are here today and gone tomorrow. So it’s a really smart idea to whip out your credit card before becoming an Ulta Beauty Rewards member and getting even more perks on your purchases (much smarter than completely throwing your hair color off course, but who’s to judge?).
Put on your gloves, mix up your special recipe in a plastic bowl, sit in front of the mirror, and you might just fall in love with the whole process of designing your dream hair on a budget. Below, we recommend more top-rated hair products at Ulta to make sure you’re well-stocked for your next hair care (or gray hair) episode. Most of these aren’t part of the 21 Days of Beauty sale, but they’re well worth paying full price for.
May every day be a good hair day this spring…and don’t let it be collateral damage to your wallet.
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unusual deal
Madison Reed Root Perfection Root Touch Up Kit
7 shades available at Ulta
If not right now, graying roots will definitely become the bane of your existence at some point. These hairs are known to creep up unexpectedly and, frustratingly, require regular personal attention from their owners right after their session with the colorist. that’s right. Next time, skip the appointment and touch up your roots from the comfort of your bathroom with this Madison Reed Kit that cuts the process to just 10 minutes. Promising 100% hairline coverage, this set includes an actual hair color cream (available in seven colors, from the seductive red Pesaro to the dark, sexy brown Calabria), color activator, wipes, hair mask duo, gloves, mixing bowl, and brush.
you would do that feel I love that this half-priced gem is also made of hair-friendly ingredients such as keratin, argan oil, and ginseng root extract.
Prices on the date of publication of this article: $19

Now half price
Madison Reed Color Wonder Demi Permanent Hair Color
15 shades available at Ulta
As you can see in the image above, while promoting ColorWonder’s semi-permanent hair dye (in layman’s terms, this type of hair color lasts for about 24 washes), Madison Reed tapped women’s basketball stars, among others, Paige Backers of the WNBA, in an empowerment-focused NIL partnership. Whether you want to win Bueckers’ “UConnic Blonde” shade or are looking for something closer to a warm plum instead, Madison Reed has you covered with this $17 purchase. Despite being temporary, the pigmentation here is very impressive. If you let the color process for 20 minutes and then wash your hair thoroughly, you’ll notice an increase in shine, dimension, and visual fullness.
Again, all of this for less than $20.
Prices on the date of publication of this article: $17
Missed the sale? Shop more hair color kits and accessories at Ulta

Madison Reed Radiant Hair Color Kit Plus
Another go-to from Madison Reed, Radiant Hair Color Kit Plus, was created specifically with thick, long styles in mind. It hides even the most stubborn grays and lasts long enough for future dates and the peak of spring. To ensure optimal color results, Madison Reed also added a targeted color-protecting shampoo and conditioner to this purchase (yes, drugstore shampoos may not do the trick in this case).
Prices on the date of publication of this article: $53

Good Dye Young Hair Lightening Kit
Are you dreaming of getting a naturally bleached look to your hair in the summer and when the sun starts shining for a long time? Fast forward to the good part about Good Dye Young’s hair lightening kit. The kit’s developers claim to lift your hair 4-5 levels in a gentle way, ensuring an even final look and keeping nutrition top of mind with ingredients like soy protein and coconut oil.
Prices on the date of publication of this article: $17

dpHue Color Dream Demi-Permanent Kit
Created for everyone looking for an effective and affordable way to take care of their hair between salon visits, this semi-permanent selection from the dpHue brand is deeply beneficial and available in eight diverse shades, from cool blonde to copper to dark brown. Here, the color stays on my hair well even after about 16 washes, which is not a long time. (Softness and deep conditioning are just some of the added benefits awaiting you.)
Prices on the date of publication of this article: $33

IGK Permanent Color Kit
Introducing IGK’s professional grade coloring kit. This kit uses the exact same products found in IGK brick-and-mortar stores in New York City and Miami. Working overtime to boost your vibrancy and damage your curb appeal, we’ve assembled star players including pigments, developers, masks, stain-removal cleansers, and color-blocking barrier gels infused with squalane and orchid extract to keep you camera-ready for days on end. Considering that the hair color here is classified as permanent, it will be a lot, many Charming days worthy of paparazzi.
Prices on the date of publication of this article: $31

Overtone Dye Day Master Kit: Bowl, Brush, Gloves, Clips
On sale now, this Overtone Master Kit (not related to Ulta’s 21 Days of Beauty extravaganza) has everything you need to start your hair coloring journey. You may not yet have Chris Appleton’s hair care skills, but this accessory collection aims to get you one step closer to becoming a hair care master with a bowl, tint brush, four alligator clips, and reusable gloves. While many of the sets above already come with their own brushes, hand protection, etc., this quartet gives you the added peace of mind that you can go from ash to platinum without donning a shower cap and rushing to the nearest CVS.
Prices on the date of publication of this article: $22
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