welcome to another week curvaceous fashionista plus influencer spotlighta series celebrating boundary breakers, trendsetters, and change-makers who are redefining plus-size fashion and culture, like LaToya from “The Fat Girl of Fashion.”
Each feature in this series explores the voices, unapologetic looks, powerful posts, and bold statements that are helping to shape the future of plus-size fashion, one voice at a time. Last week I noticed: FashionMaBE (Jamie Rucker)the DC-based creator blends faith, fashion, and confidence into movement. This week we are heading to chicago To meet a woman whose name itself is a cry… Latoya Wrightthe power behind fat girls in fashion.
Why this Plus Influencer Series is important
Social media hasn’t just changed the world of fashion… rebuilt that. The rise of Instagram, TikTok, and blogs have created the perfect avenue for voices like LaToya’s to be heard. And with that came the revolution. plus size fashion Both as a business and as a cultural movement.
Once an overlooked niche, plus size fashion is now a multi-billion dollar industry, and influencers are the driving force behind its visibility. research from influencer hero Shows the average of the top plus size creators in the US Engagement rate of 2% or moreoutperforming many mainstream fashion influencers. And according to sociable cat, nano and micro influencers, Many plus size creators are participating, Highest engagement in the industryproving that the expression resonates.
in short: Social media hasn’t just opened the door, it’s ushered in a whole new era of plus-size fashion.
And few people truly embody that change more than LaToya Wright. LaToya Wright is a Chicago-born creator, writer, and style guru who has been a voice for the city’s plus-size community for years.
How social media helped plus size fashion occupy space
Let’s be real, the growth of plus size fashion literally I rode the social media wave. Before Instagram and TikTok, there was very little representation. now? Plus-size creators command millions of followers and major brand partnerships. According to launch metricsinfluencer marketing in fashion has grown over 700% over the past decade, with plus-size creators leading the most engaging campaigns and often outperforming mainstream influencers in authenticity and community engagement.
Creators like LaToya didn’t just participate in the conversation, they built the stage.
Fashion’s fat girls speak out from Chicago’s plus-size community
“Started thefatgirloffASHION.com What started as a local blog has become a platform for increasing plus-size visibility with incisive commentary, fearless style, and relatable honesty.
Viewers first realized her power when her DMs filled up with messages from women and girls who said her words had given them strength. feel watched. Is that a connection? It’s more about the quiet screenshots saved for later inspiration than the likes.
“Influence is often found not in likes, but in quiet screenshots that are saved on your phone and later used as inspiration,” says LaToya.
Her style: quirky streetwear meets confidence
LaToya’s personal style is what she calls a blend of boldness and street smart energy. “A mix of corky streetwear.” But her journey with fashion is deeper than trends.
“My size has influenced my personal style the most,” she explains. “Since I was overweight as a child, accessories always looked good on me. From there I built up to this day.”
Her signature power look?
“A two-piece suit with a sexy bra top. This look is unstoppable.”
We co-sign that energy.
What brands need to understand
When asked what she wants brands to know, LaToya doesn’t mince words:
“We want and deserve everything that straight-sized women have and want. Our desires are the same.”
This is a simple truth, but it needs to be further amplified. Plus-size consumers aren’t looking for a separate table; they’re looking for inclusivity, respect, and equity in style.
Her favorite hack for finding stylish jewelry?
“The men’s section is a hidden gem.”
What’s next: BravCon and beyond?
Next, LaToya will be heading to Las Vegas for an interview. Blabconprovides her signature “FOMO content” for fans who love her witty comments and unfiltered takes. You can follow thefatgirloffASHION.com We bring you behind-the-scenes coverage and style inspiration.
Her continuing mission? To remind plus-size women around the world to step out into the world without fear.
“Plus size women should go out into the world and take their place.”
Do you know a plus size influencer we should feature next?
I want to shine a spotlight on you! Or your favorite plus creators that are making waves.
To be featured in the Plus Influencer Spotlight series, enter here!
About giving and showing love…
Influencers like LaToya aren’t just content creators, they’re culture changers. Its impact is measurable and visible; important Contribute to the continued growth of inclusive fashion. The rise of plus-size influencers has not only expanded the possibilities for brands, but also redefined what beauty, style, and confidence look like online.
and here curvaceous fashionistawe are proud to keep that spotlight shining.
Source: The Curvy Fashionista – thecurvyfashionista.com
