Naturalizer, the iconic brand known for its commitment to comfort and style, is making waves with its latest announcement. This August, the brand will unveil a groundbreaking initiative: the Global Inclusive Ambassador Collective. Leading the collective will be: Deepika Mutyala and Lauren ChanTwo influential voices pushing for a more inclusive fashion narrative.
For nearly a century, Naturalizer has been dedicated to creating shoes that fit the contours of women’s feet, and now, with the launch of this collective, the brand is focusing on representation and size accessibility to ensure every woman can find her perfect fit and feel valued in the fashion world.
A new perspective on inclusion
Global Inclusive Ambassador Collective is more than just a name, it’s a movement. Beauty brand visionary Mutiara and Live TintedLed by Muthyala and Chang, model, inclusion advocate, and founder of Henning, the initiative promises to spark important conversations about inclusion in fashion. Over the next year, Muthyala and Chang will spearhead a dynamic digital campaign and event series beginning in September, reaching fashion lovers across the United States.
In partnership with A confident groupNaturalizer will host live discussions and events in major cities like New York and Los Angeles, which will be available on podcast platforms, where Muthyala and Chan will share their insights on how they are reshaping the narrative around inclusivity in fashion.
Mutiara is excited about the impact of this initiative: “If I didn’t feel like I was changing the world, I wouldn’t want to do it. I feel this is an authentic and meaningful commitment to my goals. I hope that we can lead by example and show other brands that inclusivity is essential and one day it will become the norm in society.”
Chang added: “My career has been about creating a better world for marginalized people through fashion. To me, true inclusivity means everyone can see their culture reflected through brands and media, and I’m proud to be a part of making that happen.”
Naturalizer revolutionizes fit with Contoured Calf Technology
Naturalizer doesn’t just talk about inclusivity, they live it. The brand took a big leap with their Contoured Calf collection, addressing common issues women face when wearing high-shaft boots. This innovative technology solves issues like gaps and grooves by creating new molds based on the measurements of 170 women, to better fit a range of calf sizes.
The Contoured Calf Collection features Naturalizer’s largest selection to date, with styles and sizes available in 5M to 12XWand Calf expansion sizes are available in narrow, medium, wide and extra wide.This collection is a big step towards making fashionable, well-fitting boots accessible to everyone.
“United in Fashion”: A Call to Action
The Contoured Calf collection is supported by the “United in Fashion” campaign, which brings together diverse voices including: Sese Olisa (Founder of CurvyCon), Elisabetta Dessie (Model, former Olympic swimmer), Christiana (A body inclusive advocate, Real CatwalkEach participant will contribute to the broader conversation about accessibility in fashion and inspire others to join the effort towards more inclusive fashion.
Natel Baddeley, Chief Product Officer Caleressums up the brand’s efforts: “Our longevity is due to our focus on evolving with cultural change while staying true to our brand promise. The more voices we bring into these conversations, the greater the impact we can make. Inclusivity is at the core of who we are, and we’re inspired by the opportunity to make comfort and style accessible to all women.”
Are you ready to join in this season of transformation?
Buy the full collection For more information on Naturalizer’s efforts, Naturalizer On Instagram @Naturalizer.
In this new chapter, Naturalizer is not just designing shoes, it’s shaping a future in which all women can walk in style and comfort.
read more
Source: The Curvy Fashionista – thecurvyfashionista.com
