Fashion People are Swapping Sambas For Keen’s Jasper Trainers

I spend my days tracking trends. Usually, when a new style lands on my radar, I can quickly track its origins and understand why it is going through a moment. But I’ll admit that: this trainer trend caught me completely off guard. It’s not your classic Nike or Adidas, nor is it a gorgeous designer name or beloved High Street staple. Instead, shoes that quietly enter the wardrobe of all fashion people come from the outdoor label Keen.

At first glance, Keene’s Jaspert Rainers may not look like an obvious alternative to your samba, but that’s exactly what they are. The slim, understated shape and distinctive lace details provide a sturdy, outdoor edge that feels refreshingly different with distinctive lace details running unusually towards the toes. Adding their upcycled manufacturing and practical agility, there are hiking-inspired shoes that cross over into the mainstream.

Looking back, the signs of their success were always there. Rendered in a vibrant tint of rainbows, tap neatly on the colorful trainer trends seen by brewing over several seasons. At the same time, their streamlined silhouettes match perfectly with the trends of paired back trainers that dominate 2025. Suddenly, it all makes sense.

What about the styling? These versatile shoes have proven to be at home with relaxed denim, leggings, or even swirling dresses like other favorite styles, lending easy, outdoor energy that looks like everyday life.