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GenZStyle > Blog > Fashion > 7 Plus Size Designers Who Have Pioneered Plus Fashion
Fashion

7 Plus Size Designers Who Have Pioneered Plus Fashion

GenZStyle
Last updated: July 14, 2025 5:01 am
By GenZStyle
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7 Plus Size Designers Who Have Pioneered Plus Fashion
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For too long, the world of fashion felt like an exclusive club, with a narrow definition of beauty and minimal choice for those outside the small size range. But what do you guess? The party ended to exclude! Today, the style landscape is vibrant, diverse and unimagining. These pioneers didn’t just make clothes. They ignite movement, sewing dignity, comfort, and undeniable talent into every piece.

This article is a wonderful cry to the heart that paved the way and ensures that fashion really suits every body. From groundbreaking entrepreneurs who measured thousands to ensure a perfect fit, to modern icons who use their platform for change, we dive into the incredible history of these plus-size designers fighting and winning against the seats at the fashion table. Get ready to be inspired by the pioneers who have made stylish self-expression a reality for millions!

Before it’s cool: OG Plus Size Innovator

You can’t talk about a plus-size designer without bowing to the former Queen Lena Bryant. yes, that Lane Bryant! This incredible businessman, born in Lena Himmelstein, is widely believed in launching the entire plus-size fashion industry in the early 1900s. Faced with supporting herself and her son, she opened a small dressmaking shop on Fifth Avenue, New York. Originally known for his maternity wear, Bryant quickly found a big hole in the market.

Instead of just speculating, Lena Bryant took action, measuring an astounding 4,500 customers and collecting data from another 200,000 women. Her meticulous research allowed her to design clothes that fit not only oversized versions of straight-sized clothing, but also to actually fit a larger body. This groundbreaking approach was a huge success, and her plus-size clothing line quickly overshadowed her maternity wear. Her commitment that fits with her pioneering spirit has built the foundational bricks for the entire industry, and forever changed the way big women can dress.

Mold Destruction: The model has become the maker of movement

As the industry slowly gained traction, the need for expression became undeniable. Join forces like Mary Duffy and M. Plus-size model herself, Mary Duffy launched a great beauty in the 1970s and ’80s, the first modeling agency dedicated to plus-size talent. This innovative act directly challenged the fashion world to recognize and respond to a broader customer base. Her agency has provided opportunities for models, emerging in hundreds of new plus-size clothing lines and advertisers, demonstrating the commercial viability and demand for inclusive fashion.

Then came the Emme, the most recognised plus size model of the 1990s. Beyond decorating the cover and becoming the first fully-figured model people The magazine’s “50 Most Beautiful People” expanded her influence into design. She launched her own sportswear line, “Me by Emme” and “Emme Collection” Sportswear lines sold at QVC, bringing stylish options directly to consumers. Emme was more than just a model. She was a powerful spokesman, defending body image and using her platform to defend inclusivity long before it became widely accepted.

Digital Revolution: Influencers designed in their own way

Plus size designer
Images via Premme

Fast forward to the digital age, a new wave of plus-sized designers and influencers emerged, leveraging the power of online platforms to create change. Gabi Gregg, known as Gabifresh, is a prime example. Starting as a blogger, Gabi not only introduced plus-size fashion, but also actively shaped it, but quickly became a pivotal figure. Her “fatokini” move, launching a stylish plus-size swimsuit, revolutionised the swimsuit market, proving that plus-size women want not only cover-up but bold and fashion-forward options. She continued to fire her successful swimsuits and fashion lines, cementing her status as an influencer-turned designer.

Alongside Gabi, Garner-style chastity Garner and Nicolet Mason used them An influential blog Request more from mainstream retailers. For example, in 2014, a chastity call for a boycott of the Target led to a Target partnership with her, Nicolette and Gabi, launching a comprehensive “Ava & Viv” line of sizes. These fashion bloggers were essentially forced to listen to major brands, and their dedicated voice customer base craves better options and proves that influencers can directly drive significant industry changes.

High Fashion Hug: When Luxury Fills Inclusiveness

Plus size designer
Credit: Sean Zanni/Patrick McMullan/Getty Images

Brands specializing in plus-size fashion have always been important, but actual game-changers often occur when mainstream high fashion plus-size designers embrace inclusiveness. Designers like Christian Siliano and Prabal Gurung have contributed to this shift. In particular, Siriano is a vocalist, Consistent champion Within the runway body diversity, he regularly features plus size models and offers extended sizing to his collection. He is famous for dressing Leslie Jones when other designers didn’t, and sending a clear message to the industry.

Similarly, Prabal Gurung has featured designs on a variety of body types and has participated in events such as the 11 Honoré’s New York Fashion Week Show. By integrating plus-size options into high fashion lines and runways, these designers are dismantling long-standing barriers and pushing the entire industry into a more inclusive future where styles don’t know size. And there’s Ashley Graham, a supermodel who used her huge platform to model and collaborate on the design.

The future is fluid: all great body fashion!

The journey for plus-size designers and supporters was built on a foundation built by pioneers like Lena Bryant, and advanced with a determined voice and foresight. This advancement can’t be denied from the early battle for basic fit and comfort to the vibrant landscape of trend-forward high fashion options. The relentless efforts of these designers and influencers have diversified the wardrobe and fundamentally changed the perception of beauty and the meaning of being fashionable.

Looking to the future, the momentum for size inclusiveness continues to be built. The work of these pioneering plus-size designers ensures that fashion is no longer a privilege of a few, but a right to all. Every body is confident, comfortable and deserves to be celebrated through style. So here we go with designers who dare to dream bigger, and with designers to the future, where true inclusivity is not just a tendency, but a brilliant standard.

Which plus size fashion pioneers resonate with you the most? Please let us know in the comments below.

Source: The Curvy Fashionista – thecurvyfashionista.com

Contents
Before it’s cool: OG Plus Size InnovatorMold Destruction: The model has become the maker of movementDigital Revolution: Influencers designed in their own wayHigh Fashion Hug: When Luxury Fills InclusivenessThe future is fluid: all great body fashion!

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