Don’t have time to work out this summer? Use makeup to make it look like you’ve worked out instead! The boyfriend blush trend is 18 million TikTok postsfocuses on creating a subtle flush, similar to the natural flush you get after a brisk walk or light exercise. Unlike traditional blush application, which is often concentrated on the cheekbones, this method uses more strategic placement to hollow out the cheeks, adding dimension to the face while still maintaining a natural look.
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Why is it called Boyfriend Blush?
So, rather than the more strategic, “finished” look with blush we’re used to seeing, this is a look that replicates a man’s natural flushed, post-workout look — the latest take on the boyish beauty trend that’s seen a resurgence across the industry in recent years.
Boyfriend Blush Tips
Choose the right product: Opt for a cream or liquid blush that blends seamlessly for a natural finish. Avoid sparkly or glittery products and opt for a sheer, matte shade that complements your skin tone.
Apply to appropriate areas. Start where you normally apply contour – under your cheekbone, in the fleshiest part of your cheek. Concentrate at the base of your cheekbone and blend slightly downwards towards your chin.
Extend your application. If you want to get more experimental, dab some blush across the bridge of your nose for a natural flush, and some makeup artists recommend dabbing it on your ears and chin for a more unified look.
mix well: Use a brush, sponge or fingers to blend blush into skin for a natural flush.
The rest of the makeup should be kept to a minimum. Pair your boyfriend blush with a lightweight foundation or concealer and keep makeup minimal around the eyes and lips to keep the look fresh and natural.
Cream Boyfriend Blush Heroes
- Armani | Luminous Silk Liquid Blush Cheek Tint
- HOURGLASS | Unreal Liquid Blush
- Ruby Hammer | Cheek Color
- RARE BEAUTY | Soft Pinch Liquid Blush
Read next: How to apply blush | Minimalist makeup essentials
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Source: Wendy Rowe – wendyrowe.com